CLIENT LOVE.

JENN, Founder of Annual Multi-million Dollar Photography Studio

Life-changing. My expectations were high when I hired Ashley and her team to transform our business and tackle long-standing challenges we couldn't solve internally.

Despite investing in experienced freelancers and experts, these persistent problems continued to plague our million-dollar operation. Ashley came highly recommended by a business leader I deeply respected, but having made significant hiring mistakes before, I remained cautious—until our Zoom interview. 

What followed? Every. Damn. Thing. I dreamt of happening. And more! For context, we run a $1M+ annual revenue company with a global team of 16 employees and freelancers—this isn't a small operation with simple fixes. We had gone through rapid growth without the systems to support and sustain that growth. The transformation under Ashley's leadership has been comprehensive: systems that genuinely work, a vastly improved client experience, a culture team members don't want to leave, strategic release of employees misaligned with our vision, renewed energy for the aspects of business I love, and a shift from consistent losses to profitability. Most personally rewarding? My husband and partner, Jim, has been able to move out of the day-to-day operations and can now pursue his own dreams, after years of supporting mine.

With Ashley as our Operations Manager in 2024 alone, she has revolutionized our business's infrastructure: built streamlined teams and systems that eliminated bottlenecks, designed and launched a new CRM with automated workflows, established an effective project management system while ensuring a seamless transition from the software we had been using, made strategic new hires, and dramatically cut costs while improving the client experience. The marketing transformation has been equally impressive—with sophisticated ad tracking, a new WordPress website, solved email deliverability issues, implemented a strategic marketing calendar, and built extensive real-time business metrics reporting that drive effective short- and long-term decision-making.

After meeting Ashley, I felt that unmistakable "yes" in my body. My intuition told me this was the evolutionary next step our business needed, and I'm profoundly grateful I listened.

With her expertise, we evolved from a business that often felt "taped together" with constant roadblocks to one with elegant systems that can handle significant scale—all while turning months of losses into consistent profits—which I can now see easily thanks to the new bookkeeper she identified and onboarded and the new, more organized business reporting they developed. Ashley methodically documented all our processes in Trainual, creating operational clarity we've never had before.

For the female entrepreneur managing a substantial operation and wondering if this level of transformation is possible: if you're fortunate enough to have the opportunity to work with Ashley and her company—and she says "yes"—prepare to be amazed.

After 11 months, I find myself wondering: how did I ever run this corporation without her?

The transformation available to you isn't incremental—it's your biggest dreams, your most audacious business goals, and becoming your favorite version of yourself as a leader.

Thank you, Ashley. You've powerfully transformed our business, helped me discover who I truly am as a CEO, and changed our lives in ways I couldn't have imagined. I could not be more thankful. (And Jim says thank you too!)


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